Nowadays, there are so many ways for people to learn. So how do you ensure that your education brand stands out in an increasingly competitive space? By creating content that engages your audience on a deeper, emotional level.
You need to give your audience a feel of what your institution is all about – and no other medium does this better than video. With video, you can break out of the “pretty campus and smiling students” mold and produce content that captures the sights, sounds, and stories that make your institution unique.
And we’ll help you do just that. With over a decade of educational video production experience under our belts, you can trust us to produce high-quality video content that captures what makes your school special.
Built For The Future
Today, students are 84% more likely to research schools online and 68% more likely to cite a university’s videos as a factor in their acceptance decision. In another study by Google, 80 percent of online university students said a video influenced their application process.
Whether you’re looking to reach prospective students, parents, donors, or faculty – your audience is online, and they’re watching videos. 89% of Gen Z, 86% of millennials, 68% of Gen X, and 52% of Baby Boomers use YouTube to access video content at least once a week.
Did you know that 57% of people who watch a nonprofit video go on to donate? And that Indiegogo campaigns that include a fundraising video raise four times more funds than campaigns without one? Video content can help you reach your fundraising goals and then some.
When the right concept, people, directing, editing, and music all come together in the right way, the results can be pretty magical.
What could video production look like for your healthcare organization?
Here are a few of our favourite healthcare videos.
Attract right-fit students with recruitment videos that share alumni stories, exciting memories, and everyday campus life.
Produce a launch video to build buzz around new research, facilities, or other notable developments on campus.
Show your school’s mission in action with a commercial video that draws viewers in, keeps them engaged and gets them excited about your school.
With fundraising videos, you can show the real, human impact of your community’s support and tell stories that potential donors can relate to.
Give prospective students and faculty a better idea of what the campus experience is like and the impact your institution could have on their lives with testimonial videos.
Show off your school’s personality, culture, and traditions with short-form social media videos.
Universities • Colleges
We work with educational institutions of all sizes. What do they all have in common? They have a really good story that needs to be told – they just need the right educational video production company to tell it.
Client Testimonials • Feedback
We don’t need to toot our own horn.
We’ll let our happy educational video production clients do that for us.
We entrusted Double Barrel to communicate our values and our vision, and to work collaboratively with us to share our unique story with the world. It was a distinct pleasure to work with Roz and the final product was indeed worthy of an international stage. The team at Double Barrel are consummate professionals, and I would work with them again in a heartbeat!
Arlene Dosen
Manager of Recruitment and Communications
The team at Double Barrel has allowed us to share the story of one of the many important community-campus partnerships that McMaster is engaged in as we work together for an inclusive, sustainable greater Hamilton. This was a truly made in Hamilton project that we’re incredibly proud to support!
Dave Heidebrecht
Manager, Office of Community Engagement
Roz and the whole DBS team were extremely professional. Their positive attitude and fun approach made them a pleasure to work with. Their attention to detail and technical skills produced a high quality product.
Julia Thomson
Communications, DeGroote School of Business
Roz and the entire Double Barrel Studios team made working on this dynamic project a great experience. They were extremely organized and provided us with the flexibility required to capture a vast variety of individuals and locations. Their professional, yet fun approach made for easy collaboration and their expertise; creativity; and willingness to understand and meet their client’s needs resulted in a finished product that exceeded our expectations!
Lea Matulovic
Program Coordinator
Common Questions Answered
Here’s some answers to our most-commonly asked education video production client questions.
★★★★★
“Our experience with Double Barrel Studios has been an extremely positive one. From the upfront planning work, through the recording and post-production processes, we were impressed at each step of the way.”
Duane Bender, Director
Digital Health Applied Research
Again, it depends. The typical timeline for education video production is 6-12 weeks. Still, it could take longer depending on the number of locations or interviews required or the kind of approvals needed.
In the past, we’ve created videos for:
… and many more! We provide video production services to educational organizations of all sizes. If you have an important message to share but haven’t figured out how to tell it, we can help you.
Short answer: it depends! Depending on the style, length, and complexity, our video productions can range in cost from $5,000 to $200,000. However, we always work closely with our clients to help them maximize their budget and return on investment.
You can always check out our portfolio to see our past work.
But if you:
Then there’s a good chance we’ll get along just fine. Still, you’ll never know until you reach out.
Amazing! Fill out our contact form, and we’ll get back to you promptly with some next steps.
We can’t wait to hear from you.
Drop us a line and we’ll get back to you ASAP.