HIDDEN HEROES is on Amazon Prime!
Social Media Video Production
Great work deserves a leading role.
Social media is one of the most popular forms of media in the world. But it’s a crowded space with slim opportunities to grab attention and share a message. You also need a strategy to make your spend as valuable as possible.
Stopping the scroll and grabbing attention is harder than ever.
The feed moves fast, and most videos get scrolled past in a second. Your content has to hook instantly, engage with sound off, and be fit for the platform.
Actions of a second
You have about a second before the thumb keeps moving. We build every video around a hook that stops the scroll, then earns the next five seconds, and the five after that.
Platform-Native
Vertical, fast, and made for sound-off viewing with captions built in. Your content looks like it belongs on Reels, TikTok, and Shorts, not like a TV ad that wandered into the feed.
Consistency
The algorithm rewards showing up consistently, so one video is rarely enough. We shoot in batches and hand you a steady stream of clips, so there’s always something fresh to post.
Featured Social Media Work
Here’s a few social media pieces we love.
View more in our portfolio.
We help businesses, brands, and organizations harness the power of social media to reach the people they need to speak to the most.
Experienced, Process-Driven Experts
The Benefits of Hiring a Professional Social Media Video Production Company
Made to stop the scroll.
A lot goes into social video that performs, from concept and scripting to filming, fast-paced editing, captions, and sound design.
When you work with a professional social media video production company, you get a team experienced in making people stop, watch, and share.
Built for the platform, not dropped on it.
People can tell the difference between content made for the platform and an ad dropped onto it… and they reward the first.
Native, well-made video earns watch time, follows, and shares. Stiff or off-platform content gets scrolled past, or worse, skipped as an ad.
More from every shoot.
Have you ever worked with a vendor and struggled to get where you wanted to?
Experienced social producers can get a lot out of a single shoot, and keep your feed fed without endless back-and-forth.
Native, but still on-brand.
Great social video has to feel effortless and authentic, but still move people toward your goal. That balance between native and on-brand is hard to strike on your own, and it’s exactly where a professional social media team earns its keep.
Brands • Organizations • Communities • Governments
You’re in good company.
Whether they’re private businesses, non-profits, charities, or large public corporations, Double Barrel has worked to showcase who they are and reveal the people and the dedication behind what they do.
“From our first conversation about the unusual concept they got it and brought a ton of creative value to the end product. Through casting, direction, animation and post-production, the result is delightful.”
Wayne MacPhail
Canadian Partnership Against Cancer
“I just wanted to say that your team did an excellent job with this project. You guys should be proud by the level of organization, customer service— you exceeded expectations. From my experience that is pretty rare to find in the creative sector. Good work.”
Trevor Crowe
Prince Edward County
“This team brings a welcomed level of excitement, curiosity, creativity, experience and professionalism. Our team now has a marketing tool that quickly and accurately paints a picture of our Hamilton Code Clubs program.”
Beth Gibson
Hamilton Code Clubs
Why our clients choose Double Barrel:
We help you shape your story.
We don’t just animate your message. We help you figure out the best way to tell your story and provide strategic direction from pre to post-production.
- A team of writers
- Script revisions
- Scene list
- Approval required
We make it fun.
Great work doesn’t have to be a grind. We keep the process relaxed and genuinely enjoyable, bringing humour and creative energy that takes the worry out of production.
- Professional & casual
- Humour helps hard tasks
- Take the worry out
- Exciting, creative energy
We ‘get it.’
We don’t come in like a typical marketing agency, calling all the shots. We listen, we care, and we believe the process should be enjoyable and that always leads to a great end product.
- Collaborative
- Plain language
- Execution on budget
- Clear pricing
Frequently Asked Questions
Some answers to our most-commonly asked social media video production questions.
How long does social media video production process take?
Again, it depends. The typical timeline for social media video production is 8-12 weeks. Still, it could take longer depending on the number of locations or interviews required or the kind of approvals needed.
What type of social media video production clients do you typically work with?
In the past, we’ve created social media strategies & videos for:
- Small & large businesses
- Higher education institutions
- Public sector organizations
- Healthcare organizations
… and many more! We provide social video production services to organizations of all sizes. If you have an important message to share but haven’t figured out how to tell it, we can help you.
How much does social media video production cost?
Short answer: it depends! Depending on the style, length, and complexity, our video productions have ranged in cost from $5,000 to $200,000. However, we always work closely with our clients to help them maximize their budget and return on investment.
How do I know if you’re the right social media video production company for me?
You can always check out our portfolio to see our past work.
But if you:
- Are trying to reach a particular audience but don’t know how to do that with video
- Want to translate some of your existing content into video
- Have a really good story that needs to be shared with the world
Then there’s a good chance we’ll get along just fine. Still, you’ll never know until you reach out.
Okay, I’m ready! When can we start working together?
Amazing! Fill out our contact form, and we’ll get back to you promptly with some next steps.