{"id":2747,"date":"2023-02-27T10:08:21","date_gmt":"2023-02-27T15:08:21","guid":{"rendered":"https:\/\/doublebarrel.test\/?post_type=projects&p=2747"},"modified":"2024-03-13T13:41:00","modified_gmt":"2024-03-13T17:41:00","slug":"project-amplifi-st-josephs-healthcare-hamilton","status":"publish","type":"projects","link":"https:\/\/www.doublebarrel.ca\/projects\/project-amplifi-st-josephs-healthcare-hamilton\/","title":{"rendered":"Project AMPLIFI"},"content":{"rendered":"

When it comes to telling a story or delivering a message – healthcare communications professionals often have a delicate balance to strike. They need to deliver grand, complex visions to an incredibly broad audience (think: doctors, care workers, patients & families) …all at the same time.<\/p>\n

We recently had the pleasure of working with St. Joseph\u2019s Healthcare Hamilton on this piece for their province-wide initiative, Project AMPLIFI. With a snappy script and vibrant brand-aligned animation – we explained their guiding vision, underlying intention and ground-breaking technology in a way that\u2019s easy to understand. The results speak for themselves.<\/p>\n

This approach has struck that perfect balance, helping the St. Joe’s comms team create a message that\u2019s more effective, engaging and understandable – across every audience! Do you need a hand with your next #healthcare campaign? It\u2019s our specialty! Reach out : roz@doublebarrelstudios.com :) #animation #technology #communications #publicrelations<\/p>\n","protected":false},"excerpt":{"rendered":"

A vibrant animation created for the province-wide initiative, Project AMPLIFI. With a snappy script and brand-aligned imagery, complex concepts were simplified, resulting in a more effective, engaging, and understandable message.<\/p>\n","protected":false},"featured_media":3990,"template":"","meta":{"_acf_changed":false,"footnotes":""},"client":[291],"client-styles":[824,640,818],"client-category":[292],"acf":{"project_date":{"simple_value_formatted":"27\/02\/2023","value_formatted":"20230227","value":"20230227","field":{"ID":1266,"key":"field_585c0f936c79d","label":"Project Date","name":"project_date","aria-label":"","prefix":"acf","type":"date_picker","value":null,"menu_order":0,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1265,"wrapper":{"width":"","class":"","id":""},"display_format":"d\/m\/Y","return_format":"d\/m\/Y","first_day":1,"_name":"project_date","_valid":1}},"left_side_image":{"simple_value_formatted":"\"\"","value_formatted":2748,"value":"2748","field":{"ID":1267,"key":"field_585c0ffa6c79e","label":"Left Side Image","name":"left_side_image","aria-label":"","prefix":"acf","type":"image","value":null,"menu_order":1,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1265,"wrapper":{"width":"","class":"","id":""},"return_format":"id","preview_size":"medium","library":"all","min_width":0,"min_height":0,"min_size":0,"max_width":0,"max_height":0,"max_size":0,"mime_types":"","_name":"left_side_image","_valid":1}},"client_quote":{"simple_value_formatted":"","value_formatted":"","value":"","field":{"ID":1268,"key":"field_585c10416c79f","label":"Client Quote","name":"client_quote","aria-label":"","prefix":"acf","type":"textarea","value":null,"menu_order":2,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1265,"wrapper":{"width":"","class":"","id":""},"default_value":"","new_lines":"br","maxlength":"","placeholder":"","rows":6,"_name":"client_quote","_valid":1}},"client_quote_author":{"simple_value_formatted":"","value_formatted":"","value":"","field":{"ID":1269,"key":"field_585c10ba6c7a0","label":"Client Quote Author","name":"client_quote_author","aria-label":"","prefix":"acf","type":"text","value":null,"menu_order":3,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1265,"wrapper":{"width":"","class":"","id":""},"default_value":"","maxlength":"","placeholder":"","prepend":"","append":"","formatting":"none","_name":"client_quote_author","_valid":1}},"target_audience":{"simple_value_formatted":"","value_formatted":"","value":"","field":{"ID":1270,"key":"field_585c10e76c7a1","label":"Target Audience","name":"target_audience","aria-label":"","prefix":"acf","type":"text","value":null,"menu_order":4,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1265,"wrapper":{"width":"","class":"","id":""},"default_value":"","maxlength":"","placeholder":"","prepend":"","append":"","formatting":"none","_name":"target_audience","_valid":1}},"platform":{"simple_value_formatted":"","value_formatted":"","value":"","field":{"ID":1271,"key":"field_585c10fc6c7a2","label":"Platform","name":"platform","aria-label":"","prefix":"acf","type":"text","value":null,"menu_order":5,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1265,"wrapper":{"width":"","class":"","id":""},"default_value":"","maxlength":"","placeholder":"","prepend":"","append":"","formatting":"none","_name":"platform","_valid":1}},"project_stills":{"simple_value_formatted":"","value_formatted":"","value":"","field":{"ID":3741,"key":"field_6505b0fd41d79","label":"Project Stills","name":"project_stills","aria-label":"","prefix":"acf","type":"gallery","value":null,"menu_order":6,"instructions":"","required":0,"id":"","class":"","conditional_logic":0,"parent":1265,"wrapper":{"width":"","class":"","id":""},"return_format":"array","library":"all","min":"","max":"","min_width":"","min_height":"","min_size":"","max_width":"","max_height":"","max_size":"","mime_types":"","insert":"append","preview_size":"medium","_name":"project_stills","_valid":1}},"project_videos":{"simple_value_formatted":"This data type is not supported! 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