Broadcast Commercial

We teamed with the DeGroote School of Business on a campaign spotlighting the transformation of technology in business. Our animation team used iconic symbols, from Newton’s cradle to the globe, to depict the evolution of technology around the world.


Client

Degroote School of Business

Industry

Education

Type

Commercial

Platform

Web & Social Media, Broadcast

Audience

GTA

About this project

We teamed up with the DeGroote School of Business to create a video campaign that would showcase their current focus on the transformation of technology in business.  Using DeGroote’s unique vision, our animation team took iconic symbols in business such as Newton’s cradle and the globe to depict the evolution of technology around the world.

From our very first conversation, it was clear that Roz and Lee ‘got it’. They understood what we wanted and, more importantly, what we didn’t want. Overcoming significant logistical challenges and a tight timeline, the Double-Barrel team got the job done on time and to rave reviews from our stakeholders.

Colin Carmichael
Director of Communications

DeGroote School of Business Transcript

The world of business. It's being transformed. As our access to data grows, we need the skills to assess and evolve. The DeGroote EMBA combines core topics in finance, marketing, and strategy with the data science to make informed decisions. Modules in Burlington and Silicon Valley broaden your reach. Data can transform organizations, but it needs a human touch. DeGroote offers education with purpose.

DeGroote School of Business
DeGroote School of Business

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