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#WednesdayWisdom: Behind-the-scenes with Apple & Spike Jonze
One rabbit hole that clients fall into is assuming that video is a snap to make because it’s so simple to watch. You sit down,…
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5 Reasons Video Is Essential For Your Marketing Strategy
By Keith Jolie This past weekend I was busy volunteering with the annual Polar Bear Dip for Habitat for Humanity in Toronto. Amid all the…
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PROJECT LAUNCH: International Village BIA
Hamilton is a city in the midst of renaissance. Nowhere is that more apparent than the downtown core, where new businesses are emerging at a…
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Put Your Best Flick Forward
I was so thrilled to be asked to participate in Donna Papacosta’s Digital Communications Strategy class this past weekend at University of Toronto, Mississauga. The…
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Let’s Cut the Cheese
How to Battle the Cringe in your Communications One common mistake communicators make is in their overuse of the ‘earnest’ in content. This often comes…